How To Use Google Search Console For Keyword Research? On-Page SEO


You have submitted your website to Search Console, then now you must be thinking about How to use Google Search Console for keyword research and improving your Onpage SEO Score. If you haven’t added your website to Google Search Console, then visit our post – How To Submit Website To Google For Indexing?

What is the use of Google Search Console?

Google Search Console is a free tool created by Google to measure and track performance from Organic Traffic, fix issues detected to improve ranking, get insights on what is working for your website, what keywords are getting you traffic, etc.

Google Search Console helps you understand your audience better and to make changes in your website according to its reports so that your website can shine on Google Search Engine Results Page.

Can I use google search console for keyword research?

Yes, you can use GSC for Keyword Research. It gives you a brief about how your website is represented on SERP.

It gives you search terms/keywords that users are using to search for your content, you can use those in your website and it will help you get more specific visitors to your website.

How to use Google Search Console for keyword research?

Step 1: Open Google Search Console and go to the Performance Tab

When you open your Google Search Console, you will see a tab like this called the Overview Tab

Search console Performance tab

Click on Full Report or click on the Google Search Results Option on the left-hand side of the dashboard. This tab gives you information about how many clicks you have received organically on your website over a period of time.

Step 2: Click on the pages section

Google Search Console page performance

Click on the Pages section next to the Queries Tab on this page. Now select the particular page you want keywords for. Once you click on the page link from the list of pages, you will see data only related to that particular page.

Step 3: Click on Queries and use those keywords for better ranking

Once you select the page from the Pages tab, click on the Queries tab, and this tab will show you all the keywords or queries that the users are using and for which your website is showing in the search engine results page. You might be wondering how to use these keywords. what are these queries?

These keywords are basically the search terms that the users are using to search on Google. These Keywords are good to rank faster on Google. You can use these keywords in your blog and map them properly without overstuffing. Use it in the headings, subheadings, paragraphs, etc. where needed.

We would suggest you choose a long tail keyword only as if you are a beginner then long tail keywords will really help you to rank well on Google. So this is how to use Google Search Console for keyword research. This method gives you the best keywords that your website could rank at a better position. Use them wisely in your blog or website and you will see the results.

What is the difference between Google Analytics and Google Search Console?

Google Analytics is a tool that tracks and gives you reports on how many users visited your website, how much time they spent on your bounce rate, and interaction on your website.

On the other hand, Google Search Console is a free Google tool that gives the user organic search data which will help the users improve their presence on Google and also provide insights on what things on the website need to be fixed in order to improve visibility on SERP.

Do I need Google Analytics and Search Console?

Yes, you need both, Google Analytics and Google search console. This will help you improve the overall performance of the website and improve ranking on Google Search Engine Results Page.

Is Google Search Console only for organic search?

Google Search Console only shows you data about Organic Traffic. In order to track your organic traffic you can create your account on Search Console and verify your domain. There are various tools in the search console. You can submit your sitemap, if you don’t know how to do that, visit our article on How To Submit Website To Google For Indexing?

What are queries in Google Search Console?

Search Console Data includes Specific only to Google Web Search: Queries. Queries in Google Search Console/GSC are the search terms that are getting impressions on your URL in the search results. These terms are the ones that the users are searching for and for which your website is shown.

3 thoughts on “How To Use Google Search Console For Keyword Research? On-Page SEO”

Leave a Comment